The Retreat Clinics
Helping The Retreat Clinics to make a difference to mental health through a new brand, PR & marketing
The Retreat Clinics is an independent charity founded over 200 years ago by the York Quaker community, which delivers a wide range of high-quality mental health and wellbeing services for children and adults. Whilst it had developed a world-renowned reputation for providing high quality, sustainable services, to realise its ambitions for growth, it needed to significantly raise awareness of the availability of its services in York and online and to develop a strategy to support the launch of its new clinic in Manchester.
We ran a series of workshops with their team to define their vision and values and review their positioning, branding and their existing customer journey. From this, we worked with them to refresh the brand, refine their key messages and develop a unified brand, starting with the creation of a new website which was optimised for SEO.
The new website allowed us to bring together all the organisation’s services under one umbrella, significantly improve the customer journey and accurately reflected its offer online, in York and Manchester.
We then worked with them to develop a holistic, strategic marketing and PR plan to reach local and national clients and to position The Retreat Clinics as an accessible, friendly and renowned mental health service provider. We also launched a brand awareness campaign for the Manchester clinic using social, digital, radio and press advertising.
in York Press
Increase in Facebook followers
Increase in Instagram followers
Increase in LinkedIn followers
“Working with Intandem has been an absolute pleasure. They understood our needs straight away and worked hard to define our brand and they soon became an integrated part of our team. They are passionate about their work and really invest in the projects, their commitment to adjust and react immediately to our demands was impressive.
We are delighted with our new website and how they turned our joint ideas into a client friendly platform. Intandem Communications produced a fabulous, customised strategy and marketing plan “Grand Plan” for us and a set of in-depth brand guidelines, which has given us the confidence to plan for the year head. I couldn’t recommend Intandem Communications anymore and can’t wait to work with Rachel and her incredible team on any future projects!”
Emma Warren • Business Development Coordinator • The Retreat Clinics