August 28th, 2023
Up, up and away at the Yorkshire Balloon Fiesta!
It was up, up and away for the Yorkshire Balloon Fiesta at its brand-new location, the iconic Castle Howard Estate! With more than 40 balloons from across Europe, a star-studded line-up of entertainment and thousands of visitors from across the UK attending, the festival well and truly landed in its new home!
We managed the PR and media relations ahead of and during the Fiesta securing global, national and regional coverage in digital and print media including BBC, front page of Yorkshire Post, York Press and The Sydney Morning Herald!
On the day, we generated live TV coverage on BBC Look North across all their Yorkshire & North-East shows on the first day. We also organised live radio interview broadcasts from BBC Radio York and social media content across the weekend from Yorkshire influencers.
We are proud to have been part of the team for the last six years and working closely with John Lowery and Milner Creative. Roll on next year!