Mastering entrepreneurial coaching business Winning Pitch’s social media strategy
Partnering with local organisations to deliver a series of business support programmes, high growth entrepreneurial coaching business, Winning Pitch specialise in helping companies to grow and flourish.
Winning Pitch wanted to increase awareness and drive registrations for their SME business support programmes across Lancashire and Leeds.
Our solution? Strategic content plan & paid social media campaigns tailored to SMEs & business owners.
We worked with Winning Pitch to refine their key messages, identify their target audiences and create strategic social media content which maximised engagement and grew the number of SME business owners registering to their business support programmes.
We managed and created content for all of Winning Pitch’s social media accounts, as well as contributing to their partner’s Twitter account.
As part of the content strategy, we ran targeted ad campaigns on both Facebook and LinkedIn, targeting aspirational business owners across Lancashire and Leeds to increase awareness of support available through Winning Pitch and their local partner organisations. We also created video interviews with their team to help raise awareness of the support they offer for businesses across the region.
Our impact made a difference
increase in website traffic year on year from 2020 to 2023.
of website acquisition came from social media in 2022.
people reached on Facebook & LinkedIn in for 2022.
Helped to successfully fill programme cohorts for the Boost Lancashire programmes since we started managing the social media accounts.
“The Intandem team have done a fantastic job supporting Winning Pitch. They are efficient, proactive and responsive. I cannot fault their approach in delivering exactly what we needed, their expertise and adaptability was invaluable, particularly as we underwent changes in our company. It would be a pleasure to work with them again.”
Jim Keane • CEO • Winning Pitch